About the Journal

SJBMSS Journals encompass a distinguished collection of academic publications dedicated to exploring the intersection of marketing strategies and social sciences within the Asian context. These journals serve as pivotal platforms for researchers, scholars, and practitioners to disseminate cutting-edge research, innovative theories, and practical insights.

Each SJBMSS Journal is rigorously peer-reviewed, ensuring the highest standards of academic excellence and credibility. They cover a wide spectrum of topics including consumer behavior, branding, market segmentation, digital marketing, social media strategies, cultural influences on consumer decisions, and more. By focusing on both marketing disciplines and social sciences, these journals provide a comprehensive understanding of how societal dynamics shape and influence business practices across Asia.

Researchers and academics benefit from the SJBMSS Journals by gaining access to up-to-date research findings, theoretical frameworks, and empirical studies that contribute to the advancement of knowledge in marketing and social sciences. The journals also foster interdisciplinary collaboration and dialogue, encouraging innovative approaches to solving contemporary business challenges in the dynamic Asian markets.

Overall, SJBMSS Journals are pivotal resources for anyone interested in deepening their understanding of marketing strategies and societal impacts in Asia, making significant contributions to both academic scholarship and practical applications in the field.